I approach visual language as a system of relationships, rules, and conventions. Through acts of isolation, omission, repetition, and the alteration of signs, I explore how a minimal intervention can transform the way an entire system is read.
Rather than inventing a new visual language, my work reconsiders languages that are already embedded in everyday life. By making subtle interventions in familiar systems, I aim to reveal the assumptions, rules, and mechanisms of meaning that shape the ways we perceive, interpret, and navigate the world.
Hanina Gallery
Tel-Aviv
The works in the exhibition take as their starting point forms, signs, objects, and structures that already exist in the world. These may include a standardized sign, a graphic structure, or the unfolded layout of a cardboard package: things with a clear structure, an internal logic, and sometimes a defined function.
The works begin with the logic already present in a form or object, rather than with the invention of a new visual language. Through acts of dismantling, folding, shifting, duplication, or translation, this starting point is transformed into a different state in each work. Sometimes a sign remains recognizable but can no longer fulfill its function; sometimes a complete form is dismantled yet continues to carry the memory of the structure from which it emerged; and sometimes something created as a derivative of a source itself becomes the starting point for a new form.
The interventions are generally limited and precise. They do not erase the starting point, but keep it present within what is newly formed. These changes reveal the relationships between form and function, between source and derivative, and between what is predetermined and what can develop from it.
The works examine how little needs to change for a familiar form to begin to function differently, and how another possibility can emerge from something that already exists in the world.